A dedicated partner for retail groups who want loyalty done properly.
Orbit was built for one purpose, to give large retail groups a way to run a genuinely branded loyalty programme without having to build and operate the entire platform themselves.
We sit behind the scenes, so your brand stays in front of your customers.
Orbit provides the technology behind closed loop loyalty programmes for large retail groups. In practice, that means we design the programme mechanics and build the platform it runs on, while your team runs the programme day to day and presents it entirely under your own brand.
Our focus is large retail groups with an established customer base and a genuine need for a loyalty programme that can scale with them, rather than a bolt on discount scheme. We work with the retail group's team to shape a programme that fits their customers and their commercial goals, then we take on the responsibility of keeping that platform reliable, so your team can focus on running the programme.
A platform business, built around long term retail partnerships
Orbit operates as a specialist loyalty technology provider. We are structured around three things, the platform itself, the team who keep that platform running day to day, and the account relationship with each retail group we work with.
The platform
A closed loop loyalty engine covering registration, cashback rewards, fraud protection and reporting, kept current and secure so each retail group is always running on a well maintained system.
The operations team
A team dedicated to keeping the platform reliable day to day, monitoring fraud activity and the underlying systems, so your team always has a stable platform to run your programme on.
The partnership
An ongoing relationship with each retail group, built around understanding their customers and adjusting the programme as their business and their goals evolve.
Support that goes beyond switching the platform on.
A loyalty programme is not something you launch and leave. Customer behaviour shifts, retail priorities change, and the programme needs to move with them. Orbit's approach to partnership reflects that.
Every retail group we work with is assigned dedicated account management, so there is always a direct line to the people who understand your programme. Alongside that, the platform itself is built to scale, whether that means adding new registration channels, extending into a branded app, or moving into a higher tier of the service as your needs grow.
Curious whether Orbit is the right fit for your retail group?
Get in touch and we will walk you through how a closed loop programme could work for your business.